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So the idea behind the cover design is all about reading. Product details Format Hardback pages Dimensions x x The then best-selling book remains an important reference coly today-a bible for creative directors. Looking for beautiful books?
Review quote “The Copy Book convinced me that everyone in business should study the art of copywriting. There’s a Pencil with your name on it. Register to gain full access to everything.
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Register Now to Keep Reading Once registered you will have access to this article and all other features, access our archive and case studies, be able to submit your work to us and receive our newsletter if opted-in. This is not simply a “must-have” book for people in advertising and marketing, it is also a “should-have” for anyone who needs to involve or influence people, by webpage, on paper, or in person.
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Register Now Why Register? Please don’t check this box. Goodreads is the world’s largest site for readers with over 50 million reviews. The lessons to be learned on these pages will help you create clearer and more persuasive arguments, whether you are writing an inspiring speech, an engaging web banner or a persuasive letter.
If you’ve previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know. Otherwise, we’ll assume you’re OK to continue. Regarded as the most challenging field in advertising, copywriting is usually left to the most talented professionals-often agency leaders or owners themselves.
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